The concept of asynchronous video interviewing was a relatively lesser known concept just two years ago. Although many firms used (and still use) Skype as a medium for video interviewing and recruitment, especially for international candidates, the concept of “one-way” (asynchronous) interview is slowly gaining some traction.

In this concept, the candidates record their answers to the questions set by employer in the form of video messages, which are then reviewed and evaluated by the hiring team. The concept of “video interviewing” is slowly achieving the status of an accepted and effective innovation in HR technology that is capable of revolutionizing the recruitment process.

Benefits of Video Interviewing

Save time, cost, efforts and environment

The benefits of video interviewing, whether live or asynchronous, are manifold. Not only does it make connecting with a candidate much easier, but it also saves time and efforts. This is achieved by allowing the recruiters to evaluate a large pool of candidates faster and fill in the positions sooner. Video interviewing is especially useful for interviewing international candidates as it helps save the travel and/or conference call bills. Moreover, other hiring process stakeholders can also review the interview and provide valuable feedback. Questions asked in the video interview are the same for everyone, which provides an equal ground for all candidates. In the asynchronous model, candidates can appear for interview at any time and place that is convenient to them, thereby avoiding any disturbances in their work commitments.

Global hiring becomes possible even for startups and SMEs

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Another important edge that the asynchronous model has over the live model is that it does not require any scheduling. In the live interviewing process, whether in office or via Skype, the interview has to be scheduled and it is difficult for candidates to connect via video during their working hours. This leads to scheduling conflicts and unavoidable delays. In contrast, no scheduling is required in the asynchronous model, as candidates can record interviews at their suitable time without any disruption to their current commitments. In addition, in the live interview model it is difficult to interrupt or terminate the interview once it has started even if employer realizes after a little while that a particular candidate is not suitable. These issues do not appear in the asynchronous model, which allows employers to watch interview videos whenever they prefer as well as skip a candidate whose responses were found unsuitable. The review can involve as many evaluators as required, thus making the entire process comprehensive and collaborative.

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At Urban Associates, we believe that video interviewing will allow anyone to hire glocally in a more effective and efficient manner thus helping organizations save time, cost, efforts and environment. We are proud for being the Middle East’s first startup offering video interview solutions as well as web’s first such platform supporting Arabic language. The author is open for inquiries relating to various applications of video interview techniques.